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Back to School Swag Ideas

by Jan 26, 2021

Education and learning is different in 2021 than it has ever been before. Distance learning, socially distanced classrooms, and less person-to-person interaction has become the new normal. Now more than ever is the time to stay connected with students, teachers, parents, and staff.

Building community in your school is important, as your community reflects values, goals, ethics, and reputation. Your school’s brand is as important as a business’s brand. Your brand is what you are known for. Building a positive reputation around your school gives your students a sense of family, community, and belonging. 

Wearing swag with your school’s name, logo, or mascot on it creates a sense of inclusivity and is a sure fire way to get people pumped about the new semester or school year. Whether your school’s class size is 200 students or 2000 students, swag is a great way to connect with your community. 

 With the start of the new semester and new school year, these back to school swag ideas can help keep connections close and build community with students and faculty alike.

Custom Face Masks


Going back to school in the middle of a worldwide pandemic isn’t what students, families, and school staff wanted but it’s important to adapt to the world around us. Keeping students safe is the number one priority. Providing a custom face mask for your students and staff is an easy way to show some brand new back to school swag, while also staying safe. These face masks are made of a cotton outer layer and a blend of polyester and spandex for the inner layer. They come with a metal nose piece built-in and adjustable elastic straps and a variety of colors. While these masks are no substitute for an N95 or medical grade mask, they’ll still keep the spread of germs and viruses at bay. Add your school’s name or logo screen printed on the side of the mask to show school spirit.

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Car Decals

When you’re out and about in the world, it’s always exciting to see your school’s logo or name on another car’s back window. Car decals are an easy way to show your school spirit to the whole world. These decals come with a clear background that lets your school’s logo or name stand out on the back of your car. They’re made of vinyl and are easy to apply and take off. The images are screen printed on the clear vinyl. These stickers can be mass produced, perfect for your next school spirit event.

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Sweatshirts

There is nothing better than bundling up in a soft and comfortable sweatshirt at a chilly school sporting event or after school activity. Sweatshirts are a great way to show off your school spirit. These super soft sweatshirts are made with a blend of half cotton and half polyester. The hoods are double lined and come with a drawstring of the same color. Each hoodie comes with a pouch pocket as well. They come in a variety of colors and can be imprinted on the front, back, or sleeves with your school’s name, logo, or mascot.

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Custom Lanyard


When it comes to back to school swag ideas, creating and giving out customized lanyards is a must. Lanyards are a great way to show school pride. These lanyards are made of high-quality polyester and screen printed with your school name or logo on them. You have the ability to choose from four different styles of metal attachments to hook on ID’s, keys, or other items. You can also customize your lanyards to have certain safety features like a release buckle or plastic breakaway attachment. They come in a large variety of colors and are perfect for student swag bags.

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Customized Polos

Worried about providing students with back to school swag gear when you have a dress code? Worry no more! These polos come with your school name or logo embroidered right on the shirt. They come in men’s and women’s sizes and fits. They come in a multitude of colors and are perfect for showing off your school spirit in a dress code friendly way. These polos are short-sleeved and made of quick-drying knit fabric. They are made to be pill and snag-resistant and come in eight sizes. Add these polo shirts to your collection of spirit wear.

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Portable Hand Sanitizer

Now more than ever is the time to keep hands clean. It’s important to wash your hands but soap and water are not always readily available. Keep trips to the bathroom to wash hands minimal and make sure students stay socially distanced by providing them with hand sanitizer stamped with your school logo or mascot on the bottle. Make your sanitizer even more portable by adding a carabiner to attach your sanitizer to your student’s backpacks, lanyards, or purses. These Sanitizers smell like citrus instead of like alcohol and are made as an FDA approved gel with aloe, vitamin E, and moisturizing beads. They come with metal carabiner and a full color label perfect for your school’s name or logo.

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Executive Pen

Add your school name to a vibrant black or blue pen. Coming in a variety of executive colors with white accents and provides smooth writing capabilities with no skips. Your students and staff are going to want to hang onto these.

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Pencil Pouch

Don’t let your school spirit pens rattle around in your bags or purses. Keep them handy in a zippered pencil pouch. These pouches give quick and easy access to your pens, pencils, and any other small item like an ID, sanitizer, earphones, or mask. Each pencil pouch comes with a metal zipper and is screen printed with your school name, logo, and/ or mascot.

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Covered Notebook

Keep all of your notes handy and accessible by putting them in a covered notebook. These polyurethane covered notebooks are filled with 80 lined pages, along with a bookmark and strap closure that matches the color of the notebook. These handy notebooks come in a variety of colors and are able to be imprinted more than once. They can be directly printed on the front and the back with your school’s name, logo, or mascot.

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Drawstring Backpacks


Customizable drawstring backpacks are the ultimate way to package all of your back to school swag in one place. These backpacks are made of non-woven, coated water-resistant polypropylene. They open and close with a black drawstring. Store your sweatshirts or polos, lanyards, car decals, school supplies, and other school spirit items in them for the perfect back to school swag packs. These backpacks can include your school name, logo, and/or mascot on the front and come in an array of colors.

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Community Building

Whether your school has gone completely online for virtual learning or your school is keeping school in person, its important for students and families alike to have school spirit items that everyone can enjoy. These back to school swag ideas are a sure fire way to make everyone happy. 

Building a community that your school can be proud of, students can feel like they belong to, and families can be proud to represent is important. At times like these especially, people can feel distant and disconnected from the outside world. Making sure students, staff, and families feel included and can show their school spirit is necessary when in person connection is so limited. 

Whether you’re teaching from home, in the classroom, or a mix of both, these back to school swag ideas are fit for class sizes big and small. Provide these swag items and more both in person or shipped directly to students and families. If you’re interested in learning more about these products or have any ideas for different products, contact us to set up a meeting to discuss your school spirit and back to school items now.

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